Ink-redible Sneakers
about the project
After 140 years, the Grand Théâtre de Genève enters a new era with a refreshed identity, renovated spaces, and a renewed artistic vision. To celebrate this transformation, Swiss artist Fichtre created an original illustration inspired by the theatre’s new values, printed on a limited-edition pair of Camper sneakers. A meeting of art, culture, and design.
client
Grand Théâtre de Genève x havas
services
art direction
year
2021
location
Geneva, Switzerland










